July 31st, 2008
As much as getting in the industry is quite easy for all you need to learn are a few tricks and the whole process that goes along with it, it really is quite difficult to be really known and to have a name in the industry known as search engine optimization.
So how do you go about finding a job as an SEO analyst? Well, here are some tips you may want to consider:
- Learn basic HTML and Java. While these are not always necessary for a career as an SEO Analyst, they certainly help.
- Learn programming for Search Engines. Study boolean search programming to gain a better understanding of Search Engines.
- Become a webmaster for a web site and learn important SEO tools such as link building and link sharing and search term optimization.
- Ask web-savvy friends if they personally know anyone working in SEO. Contact this person and inquire about employment opportunities.
- Send resumes to various search engine optimization companies.
- Get hired.
Do you think these would work?
Share This
By Noel -- 0 comments
July 30th, 2008
Although much has been said about what technique to use when doing search engine optimization and much has been told about which part of the whole process needs the most attention, one expert still calls out for the importance of keywords and key phrases. This is according to a report from Business Feet and it continued that this expert, Shaun Oakes, keywords and key phrases should be one of the factors of SEO that you should focus on.
In the report, Oakes had said, “It wouldn’t be sensible to focus your accommodation website around the term ‘luxury Wynberg villa’ if there is no demand for it.” And that is definitely a good point to consider. Why would you be using such a keyword if there are no people searching for that? Who would then be finding their way to your site?
Indeed, keywords is not everything. You would also have to look if there would be traffic coming in for the keywords you would be using.
Share This
By Noel -- 0 comments
July 29th, 2008
Google (NASDAQ: GOOG) launched last July 23 a new service called Google Knol. The way I see it, this is just a glorified article directory where anybody can write an article and post it as a knol.
There are many opinions about Google Knol and its purpose. Some people say it is meant to be a direct competition of Wikipedia. Some say it will look more like about.com where the articles are based on the author’s expertise.
What’s nice about Google Knol is that authors can paste their adsense codes and monetize their knol. As mentioned in their Terms of Service
Knol provides Owners the option of allowing Google-placed advertisements to appear alongside their knols through AdSense for Content, Google’s content-targeted advertising program
Just like wikipedia, all content in google knol is protected by the Creative Commons CC-BY-3.0 license. This states that the articles in google knol can be copied, distributed, and adapted as long as proper attribution is done.
Tags: article directory, Google, google knol, knol, Wikipedia
Share This
By Noel -- 1 comment
July 28th, 2008
More and more companies are shelling out on search engine optimization. This is according to a story from Direct News. The report did continue to disclose that for this year, the expenses on SEO have gone up by 30% compared to last year. MarketingSherpa’s 2009 Search Marketing Benchmark Guide is behind the figures. This just goes to show that more and more companies are looking at SEO as a really helpful means of bringing in more business.
As part of the study, it was also found out that in the United States, companies are spending half of their online marketing budget on SEO. And that is perhaps one of the main reasons as per the increase of expenses on SEO.
MarketingSherpa’s research director, Stefan Tornquist, has mentioned, “It’s designed to be one-half yardstick with benchmarks and standards for success and one-half inspiration with explorations of what’s working, what’s not and what’s on the horizon.”
Share This
By Noel -- 2 comments
July 26th, 2008
Now this is yet another one of those rumors that I have found over the web. And if this rumor is real or not, I still have no idea as of now but in a story, it has been disclosed that Google is already working on acquiring Digg, one of the most popular news aggregator sites.
The report did further share that Google is just about to purchase this giant of a site for $200 million. Now that is a hefty amount of money but knowing the powers that Digg has, that amount would be just right. And it seems that if this report is true, then Google would be using Digg in the news services that the search engine giant is offering.
So what do we know about Digg? Well, this site is fairly new. It started out back in 2004. it is currently one of the most popular sources of news and stories. Users could submit stories that they like and those who do read through the lot could vote which they like most. The one with the most number of votes would surely find a place at the top of the ranks.
Tags: Digg, Google
Share This
By Noel -- 0 comments
July 25th, 2008
Did you know that you could actually also use the images in your site to help boost your site’s rankings? Not all people do know about this one. They think that content is the main important part when optimizing a web site. But that is not true. Each image that you use in your site could also be used to your site’s advantage.
Now I must have gotten your attention already. So you’re asking me now just how to go about with that. Well, it is fairly simple. With a little tweaking on the HTML, you could go a long way.
First off, before you upload your image, make sure that it is properly named. You can put in the relevant keywords as the name of the image. Then you could upload it. Those sites which host images take the name of the image and use it as part of the permalink of the image.
Then, when you are using the image already on the site, make sure that you describe it with tags. How do you go about that? Just add alt=”description” in the code for your image. Well, here is an example:
<img src=”http://www.searchengineherald.com/wp-content/uploads/2008/07/scraper-sites.JPG” alt=”scraper site sample”>
Share This
By Noel -- 1 comment
July 24th, 2008
When doing search engine optimization on your site, it is important that you also do take into account the content. Well, what would a site be without content? Do you think visitors and guests to your site would love going back if there was no content? I honestly think that I would not be going back to a site without worthwhile content.
Now, that’s the thing that we have to consider. A site’s content is important. It is actually very important that most people in the SEO industry say that content is king. It is what brings people to return to the site. Fresh and worthwhile content keeps readers and visitors hooked.
On the other hand, if the content that you put on your site is just all about adding keywords that are relevant to your site, that would not be helping your site that much. As experts say, what you should put in your site is fresh, relevant, and quality content. It is not the quantity that matters. It is always quality that keeps the visitors coming in.
Share This
By Noel -- 0 comments
July 23rd, 2008
In every industry, there are secrets that only those who are immersed in that world would be the ones to know. There are some secrets that should not be given away. There are some industries though that you would need to have a background on to be able to learn more about its secrets. Just like SEO. You would never understand the whole deal unless you have been part of it.
And so this coming October 3rd, if you would like to learn more secrets, you can head out and be part of the SEO Seminar that the Monkey Design House is having at Birmingham NEC. This seminar would be having Marc P. Summers, an expert, and he would be sharing some of his top SEO tips.
Attending has been quite an enriching experience for some. Take Julie Leader who is from FunPartySupplies. She attended one of these seminars and now, she claims, “Since applying the methods that Monkey Design House showed us, our business has quadrupled within 4 weeks!”
Share This
By Noel -- 0 comments
July 22nd, 2008
For businesses who would want more people coming in and knowing about them, experts are suggesting that search engine optimization is the best way to go. See, if you do know how to optimize your site, you would be able to advertise your site without having to spend that much. All you need is some background on how to go about with SEO, a computer, and a good internet connection.
Now, if you would be advertising your site the old fashioned way – print, broadcast, and online – you would be shelling out quite a sum of money. The good thing about SEO is that you would be able to bring in more customers through the technique known as SEO. The disadvantage though of SEO is that it would mean having to spend much time on your computer. But the effects are great. This would be really a great thing to apply to your site if you have a small business going on.
What do you think about this one?
Share This
By Noel -- 0 comments
July 21st, 2008
Directory submission is one of those standard practices when we do search engine optimization. I know most of you have probably submitted links to a directory before. You probably keep a list of directories where you frequently submit.
Here are 18 more PR5 directories where you can do directory submission.
Tags: directory submission, Link Building, SEO
Share This
By Noel -- 3 comments
Recent Comments